The Sales Report by Brand provides a clear overview of sales performance grouped by brand.
It helps sellers evaluate how each brand is performing in terms of sales, revenue, and demand trends.
How to Access the Report
- Go to Sellenvo Dashboard
- Click on Reports from the top navigation menu
- Select Reports
- Under Sales Reports, click on Sales Report by Brand
Report Filters & Controls
You can customize the report using:
- Search Bar: Find a specific brand quickly
- Filters: Apply additional filtering options
- Sort: Organize data based on selected criteria
- Date Range (Start Date – End Date):
Select the time period for the report - Save Report: Save your preferred report settings
Report Data Explained
The report displays the following columns:
- Brand: The name of the brand
- Units Sold: Total number of items sold for the brand
- Sales Revenue: Total revenue generated
- Refunds: Total refunded amount
- Channel Fees: Fees associated with sales channels
- Total Sales Revenue: Net revenue after deductions
- Daily Average Consumption: Average daily sales rate for the brand
- Last Sell Date: Most recent sale date for the brand
How to Use This Report
This report helps you:
- Evaluate brand performance and profitability
- Identify top-performing brands
- Compare sales trends across brands
- Support decision-making for purchasing and marketing strategies
Exporting the Report
To export the report:
- Click on the Export button
- Select the fields to include
- Choose:
- All brands
- Selected brands only
- Click Export to download the report as a CSV file
Notes
- Use filters to focus on specific brands or time periods
- Sorting helps highlight high-performing brands quickly
- Saved reports allow quick access to frequently used configurations
